The dissertation forms an important part of the assessment of the MSc Marketing Programme, carrying a weighting of 60 credits. The dissertation involves demonstration of ability to execute a research plan and independent investigation. The investigation can rely on primary data collected by the student, on secondary data available in the literature, or a mix of both. The dissertation will reflect skills of formulating research questions, synthesising information and analysing data, drawing insights and conclusions, and written communication.
- Companies nowadays have collected a large volume of data from various sources.
- The wide range of Marketing modules available to choose from provides you with a solid foundation in marketing, while also providing you with the opportunity to specialise by choosing topics that meet your ambitions and supports your future employability.
- This MSc prepares you for a variety of roles in a number of industries, including finance, retail, advertising and education.
- Our Masters programmes are designed to prepare you for a successful career in a variety of marketing roles, wherever in the world you plan to work.
A practical and multi-disciplinary industry-led degree to prepare you for exciting careers in the rapidly evolving fashion sector. Networking opportunities with input from industry professionals including guest speakers, live client projects and opportunities to gain real world experience. This degree offers exemptions from the CIM allowing you to gain a professional qualification such as the CIM Certificate in Professional Marketing alongside your degree.
Bsc Hons Marketing With Foundation Year Option
The School will always notify the affected parties as early as practicably possible and propose any viable and relevant alternative options. The Integrated Foundation Year offers a new and exciting route into studying for a degree, attracting ambitious and driven students who are willing to learn and advance. Our postgraduate courses are a great way to enhance the skills you have already learnt. Benefit from our 20% alumni discount on postgraduate fees to give yourself a CV that will catch the eye of employers. You will also become a DMI Power Member for the last two years giving you access to over 1200 pieces of unique content including videos, tools, webinars and templates created and curated by some of the worlds leading subject matter experts. If you plan to study marketing with us, you have the added benefit of knowing that your course has been approved by an internationally recognised global certification provider.
In this module you will learn about the different marketing communications tools available to marketers, including how they may be integrated with digital communications and the psychology behind them. Business analytics is closely related to management science and operational research. It refers to the use of statistical methods and models as well as empirical data to support the process of making business decisions.
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These units will equip you with the skills to critically analyse the challenges facing the current global marketing industry. You will also learn how to formulate an appropriate and innovative strategic response considering the latest digital developments in the field. Previous guest speakers have delivered presentations on working in banking, professional services, and management development programmes within international companies. We expect to welcome students from a broad mix of academic backgrounds, including those with previous marketing experience, as well as those wishing to make a career transition from another field. Whatever your interests or appetite you will find something to suit your palate and pocket in this truly international capital. Make the most of career opportunities and social activities, theatre, museums, music and more.
In teams, you will apply what you have learned and present your work to the company. Most go on to careers in a range of areas, start their own business or begin a PhD. Our industry links and the practical focus of this course will help your CV stand out from the crowd.
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There is no fixed deadline by which you need to apply, however we encourage you to apply early to avoid disappointment. A Bachelorgrad , Candidatus/a Magisterii, Sivilingeniør or Siviløkonom with a final overall result of at least B. A Título de Licenciado or Título de with a final overall result of least 8 out of 10. A Bakalavr or Specialist Diploma with a final overall result of at least 4.5 on a 5-point scale or 3.2 on a 4-point scale.