February 8, 2023


Business/Industrial Goods and Services

Marketing Degree Bsc Hons marketing

Holders of a good Masters degree from a recognised institution will be considered for PhD study on an individual basis. Students who hold a 4-year Bachelor degree with at least 16/20 or 70% will be considered for Postgraduate Diplomas and Masters degrees. Holders of the Licenciado, with at least 13/20 may be considered as UK 2.1 equivalent.

Therefore you might not hear from us with a decision on your application until a few weeks after the deadline has been reached. This enables us to ensure that all applications are considered fairly and equally. When you apply please ensure that you submit all of your supporting documents including an English language proficiency certificate if you have one. You can develop your understanding of business in a practical way, by working onreal-time projects with top global companiesthrough our Future Leaders Certificate. By studying at Birmingham Business School, you will be part of a prestigious community who studied at the oldest business school in the UK.

  • Benefit from our innovative range of assessments that are used to increase your digital and marketing knowledge and prepare you for a graduate career through a variety of real-world scenarios.
  • Marketing skills are highly prized by employers all over the world and this course will teach students the leading-edge marketing skills, tools and techniques that they will need to build a rewarding and successful marketing career in this digital age.
  • The overall aim of this module is to develop an appreciation and understanding of consumer behaviour from both managers’ and consumers’ perspectives, building on current research in consumer behaviour and the social sciences generally.
  • These units will equip you with the skills to critically analyse the challenges facing the current global marketing industry.

Generally, we do not accept applications from students studying at Affiliate Colleges. This MSc prepares you for a variety of roles in a number of industries, including finance, retail, advertising and education. Please note that the modules listed below are for students starting the programme in September 2021. There may be some variation in module choices for students joining the programme in January 2022. You may be able to access our Student Support fund and other sources of financial support during your course.

What Happens After You Apply?

If you continue on the CIM programme in your second year to the next level of the CIM Certificate in Professional Marketing, BU will renew your CIM studying membership at no cost to yourself. You will need to pay the CIM assessment fee for the one unit studied in the second year at a cost of £150. Our partnership with the CIM gives you the opportunity to gain professional qualifications through the CIM Graduate Gateway. AccessBU gives you the chance to tell us more about you and your life experiences if you haven’t had the same educational opportunities as other applicants.

A Bachelor degree or Doctoraal with a final overall result of at least 7 out of 10. A Bachelor degree with a final overall result of at least 3 out of 4, 80% or B. A Bachelor degree with a final overall result of at least 3.0 out of 4.3 or 3.5 out of 4.5. A Bachelor degree with a final overall result of at least 3.5 on a 5-point scale or 3.0 on a 4-point scale.

Programme Directors

You can find roles within all industry sectors as all organisations have some form of marketing element within them. The size and amount of opportunities can vary but roles exist in a variety of places from financial and consumer companies through to not-for-profit organisations like charities and local government. If your course involves a work placement or internship, use it to make contacts in marketing departments and develop your practical marketing skills. Remember that many employers accept applications from graduates with any degree subject, so don’t restrict your thinking to the jobs listed here.

Marketing Msc

On this course you will be taught by a range of staff with relevant expertise and knowledge appropriate to the content of the unit. This will include senior academic staff, qualified professional practitioners and research students. Alliance Manchester Business School was established in 1965 as one of the UK’s first two business schools. Today, we are the UK’s largest campus-based business and management school, and ‘Original Thinking Applied’ is at the heart of everything we do. We’re leaders in marketing education, committed to producing top quality graduates and internationally excellent research that’s useful to our students, practitioners and policy makers.