February 8, 2023


Business/Industrial Goods and Services

Business Intelligence business intelligence

Business analytics shouldn’t be a linear process, because answering one question will likely lead to follow-up questions and iteration. Rather, think of the process as a cycle of data access, discovery, exploration and information sharing. BI software has democratized its usage, allowing even nontechnical or non-analysts users to collect and process data quickly. This also allows putting the power of analytics from the hand’s many people.

  • If you are planning to build acareer in business intelligence, you are taking a step in the right direction.
  • Get a clear view on the universal Net Promoter Score Formula, how to undertake Net Promoter Score Calculation followed by a simple Net Promoter Score Example.
  • One type of unstructured data is typically stored in a BLOB , a catch-all data type available in most relational database management systems.
  • “Business” intelligence is a non-domain-specific catchall for all the types of analytic data that can be delivered to users in reports, dashboards, and the like.

No matter what the question is about—HR, finance, marketing, or supply chain—analytics provides the platform to drive contextual and informed decisions. Oracle Analytics combines ML and AI to your data to enrich LOB decision-making and predicative ability. The right data analytics platform should feature the right reporting tools as well as the ability to connect to various data sources. In a world where unstructured data makes up as much as 90% of information online, having organized business data is key.


To actually take advantage of this data, and use it to make data-driven decisions, they need a modern business intelligence system. Cloud-based BI tools require no specific hardware setup, sometimes just requiring an online connection. Since resources accessed remotely, a cloud-based BI strategy is quicker to get running and easier to scale with a company’s data needs.

Oracle Analytics Cloud – It helps you discover insights from anywhere you want, even using mobile devices. You can also use augmented analytics to combine data in your organization with third-party apps. This further helps you automate tasks like data preparation, visualization, forecasting, and reporting. Plus, it helps you analyze business intelligence insights through augmented analytics capabilities. Predictive Analytics – It leverages machine learning to predict future trends based on your data.

Drive Smart Decisions With Cloud Analytics, Machine Learning, And More

But business analytics is a merely a subset of data analytics, as the scope of data analytics can refer to any analysis of data. Business analytics focuses on discovering information which can improve business decision-making. “Business” intelligence is a non-domain-specific catchall for all the types of analytic data that can be delivered to users in reports, dashboards, and the like.

Business Intelligence Resources

Connecting and merging data from multiple data sources provides the opportunity for additional insights that are not possible on their own. Business intelligence can also help organize teams, keeping them aware of key performance indicators . Awareness of KPIs through dashboards and reports keeps teams aligned and focused on their goals. Easy access to metrics and KPIs also frees up time and energy to execute on the tasks that will impact the company’s performance. Business intelligence is the process of surfacing and analyzing data in an organization to make informed business decisions.